Unbound Productions
Push Boundaries. Elevate Artistry.
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Kootenay Labs Legalization Activation

 KOOTENAY LABS HAS AN INSATIABLE CURIOSITY THAT FUELS THEIR YEARNING FOR ADVENTURE IN MOST AREAS OF LIFE, BUT THEY BELIEVE THAT THEIR EXPLORATION SURROUNDING CANNABIS MUST BE METICULOUSLY CONTROLLED AND CALCULATED.  UNBOUND WAS TASKED WITH STRATEGIZING AND EXECUTING A LOW COST HIGH IMPACT ACTIVATION TO BUILD BRAND AWARENESS IN TORONTO ON THE DAY OF NATIONAL CANNABIS LEGALIZATION - OCTOBER 17TH, 2018.

KOOTENAY LABS HAS AN INSATIABLE CURIOSITY THAT FUELS THEIR YEARNING FOR ADVENTURE IN MOST AREAS OF LIFE, BUT THEY BELIEVE THAT THEIR EXPLORATION SURROUNDING CANNABIS MUST BE METICULOUSLY CONTROLLED AND CALCULATED.

UNBOUND WAS TASKED WITH STRATEGIZING AND EXECUTING A LOW COST HIGH IMPACT ACTIVATION TO BUILD BRAND AWARENESS IN TORONTO ON THE DAY OF NATIONAL CANNABIS LEGALIZATION - OCTOBER 17TH, 2018.

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 500+ goodie bags and personalized recipe cards were handed out to consumers +19 by brand ambassador at local Toronto legalization events. Brand ambassadors educated and answered questions while providing the public sweet treats to curb munchies.

500+ goodie bags and personalized recipe cards were handed out to consumers +19 by brand ambassador at local Toronto legalization events. Brand ambassadors educated and answered questions while providing the public sweet treats to curb munchies.

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